Discovered via Good Magazine that someone has created a false Twitter BP PR account. It might be Greenpeace, it might just be a person with an excellent pen.
Because the tweets are hilarious. It´s fun, it´s brutally sarcastic and ironic. This is a case study for how brands are loosing control in our connected world. This is also a good way to demonstrate against a company.
Anyhow, tweets like “People are really out to get us. I haven’t seen the public attack somebody this unfairly since poor Jay Leno had to move his timeslot.” are now on their way into may next presentation on what happens to bad brands in the social digital sphere.
Like it or not, you have to live with it.
Oh, and you can find the twitter account here. I guess a follow here is kind of a demonstration act of some sort.